Posts in Category: Ecommerce

Why Your Ecommerce Needs Trust Badges

Sales conversion in an ecommerce website can be affected by many factors including content copy, pricing, marketing gimmicks, trust factors, social proof or the product itself is the problem.

You need to keep on testing which one of those are the one’s causing low sales in your website. Trust badge and site seal such as 30-day money back guarantee, 24/7 customer support via live chat or email, no questions asked refund, PayPal trust badge, antivirus company trust seal, comodo  trust seal are just few of the common trust badges you can add to your ecommerce store to make your buyers confident on purchasing.

There’s a study on this that having these seals beneath the add to card button can increase the conversion rates drastically, what more if you have social proofs and customer testimonials in your website and social media accounts. Although some ecommerce site owners just used fake trust badges and seals, as the legit way to get this is to subscribe to a service for instance the comodo SSL seal. You need to apply on their website and get permission to use their seal on their website. Some other company would allow you to pay for a specific plan to get that seal. There are ways to verify this whether an ecommerce store is using a genuine badge by directly contacting the company.

If you will add this to your site and work on the other factors that can affect your sales, then you will definitely see improvements on your overall sales.

What is Ecommerce Business

Ecommerce business is one of the best ways to earn money online. A lot of entrepreneurs are killing it by testing different marketing strategies. Earning possibilities is endless in this method, but it’s not that easy. You will need to dedicate your time to learn the basics or get a mentor to become successful. Having a mentor is the best way that I can suggest at they can guide you on the proper way without having to commit the same mistakes that they which saves you a lot of money, time and other important resources that you can ever imagine.

Ecommerce business can be local or international, it’s your choice but there are pros and cons for each. Like it’s pretty much easier to sell locally by offering cash on delivery as the buyer will pay the goods when it arrives to their door, while international market usually works the other way around. They need to pay for the good plus shipping fees before the seller ships the item. Both worlds are good, you just need to test which one works best for you and I want to point out that this depends on your niche or product.

Choosing a winning product, marketing strategy, and improving customer support are just few of the important factors to ensure that you can become successful on this field. As you go through, you will all learn this from experience and time will come that you can also become a mentor to pass your knowledge to those interested and charge them for paid sessions. I’m sure there are lot of people who will become interested specially if you are showing some proofs of your success.

How to Use Instagram for the Growth of Your Ecommerce Store

Based on a research, more than 25 million companies are using Instagram for their business and over 200 million Instagram users are checking one business profile every day. The research shows how big your market is according to the number of users.

Instagram is one of the social networking sites that used only pictures and videos for social networking. But for now, many business owners ae using this site to advertise their products such as food, clothing, hotel, and many more. Aside to Facebook this also one that has the large number of active users every day. You can also communicate with people over the world through this app.

Important things to consider before using this for your Ecommerce Store:

  • You must set your optimized account in Instagram as a Business account. By setting up your account you must make sure and plan how your account will look interesting to your followers.
  • You must set your goals and plan to decide what kind of audience you are targeting. So, it will be easy for you to use the #Hashtag in each post you will be putting in your account. Hashtags are very important because in each hashtag you will use, you are not just being connected with your followers but for those people who also follow or use the hashtag you put in your posts.
  • Make the most out in your profile! Plan how you want your profile will look like, what are the things they can see about your business. In short, give your best shot in your profile like in your bio, your display picture, and put complete information to get in touch with you easily.
  • Your posts, Instagram is all about pictures and videos, so it is all visualized. You can think of unique ways to prepare for every post you will be putting, you need also to consider that the picture must have good resolution, it is enticing and reliable.
  • Before posting, maximize all the hashtag you can put on your post so your target market will be able to see your post and maximize your audience.